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The 59th Hong Kong Brands and Products Expo opened on Saturday at Victoria Park in Causeway Bay, featuring more than 900 outdoor booths across 12 themed zones.
Running until January 5 next year, the expo showcases a wide range of categories, including Hong Kong Brands Square, Food and Beverages, Grocery and Noodles, and Ginseng, Dried Seafood and Soup Packs.
Other themed areas cover Beauty and Healthcare, Fashion and Stylish Products, Living and Household, Hometown Flavors and Senior Vitality.
This year’s promotions include “HK$1 Deals”, offering products such as abalone, beef balls, noodles, and herbal teas for just HK$1. The highlight, the HK$1 Abalone Lucky Bag, is limited to 20 per day during the first week (Dec 13–20) and contains red-cooked abalone, abalone noodles, and abalone sauce, originally valued at HK$460.
Another promotion, “HK$10 Heartwarming Deals”, features over 100 heavily discounted products, while seniors with a “Senior Card” enjoy at least 5% extra discount.
The popular Chillax Zone will serve complimentary red and white wine daily at 3pm, while visitors using designated electronic payment methods will receive additional discounts at participating booths.

Wingco Lo Kam-wing, president of the association, said part of this year’s ticket revenue will be donated to support urgent needs of victims affected by the recent Tai Po fire.
A full program of activities will also run throughout the expo period, including the Hong Kong Top Brand Awards, Miss Hong Kong Brands and Products Expo Pageant, HKBPE Super Kid Model Contest, DJ Mixing Competition and festive Christmas and New Year performances.
Early bird tickets purchased online before 12 December cost HK$8, while regular admission is HK$10. Evening entries are free after 7 pm on most days.
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