Local cultural and creative industries can ride on the emergence of the “goods economy” in promoting Hong Kong’s brand into the mainland and global markets, said Financial Secretary Paul Chan Mo-po in his weekly blog entry.
He also said that the Kai Tak Sports Park will officially open next month, followed by a series of international sports and entertainment events. Chan anticipates significant economic benefits and publicity for a vibrant Hong Kong.
He highlighted other upcoming mega events, including the Web3 seminar Consensus, which will be held in Hong Kong for the first time next week, as well as Art Basel and the LIV Golf Hong Kong tournament next month. Chan said that these events enrich the context of Hong Kong's brand.
“The brand of Hong Kong is not only about products and services, but also about unique experiences, demonstrating the value of diversity and tolerance, and promoting cultural exchanges and mutual understanding,” he said.
He noted that characters designed by local creators have gained wide popularity in both mainland and Asian markets.
As the “goods economy” -- centered on merchandise and collectibles of intellectual property (IP) -- surges,
Chan said that these IPs with Hong Kong elements have generated hundreds of millions in economic value, setting a new benchmark for the city’s creative industries.
He believes that with a broad global horizon and sensitivity to market demands, local designers and creators can leverage the vast mainland and global markets to expand their businesses through Hong Kong.
(Eunice Lam)
