MemeStrategy launches world’s first tokenized Pokémon trading card investment fund

A Hong Kong-listed digital asset firm, MemeStrategy, Inc., has unveiled the world’s first tokenized fund dedicated to Pokémon trading cards, opening institutional-grade access to the fast-growing collectibles market for professional investors.

MemeStrategy, Inc. announced the launch of its tokenized Pokémon trading card fund in partnership with EVIDENT, a licensed alternative asset digital investment platform.

Timed to mark the 30th anniversary of the Pokémon franchise, the fund aims to position high-value trading cards as a legitimate alternative asset class alongside traditional investments.

The global collectibles market is forecast to reach USD 628 billion by 2031, with the trading card games segment alone expected to grow from USD 14.7 billion in 2025 to USD 37.42 billion by 2034.

Pokémon cards have shown exceptional long-term performance, with values rising more than 30 times over the past two decades, according to industry data. A recent high-profile sale—a PSA 10 Pikachu Illustrator card formerly owned by Logan Paul—fetched a record US$ 16.492 million in February, highlighting surging demand for rare pieces.

The fund’s flagship holding is the PSA 10 “Pikachu with Grey Felt Hat” card, created through an official collaboration between The Pokémon Company and the Van Gogh Museum. Inspired by Van Gogh’s famous self-portrait, this limited-edition card has appreciated over 400% since its late-2023 release.

With a permanently capped population of roughly 47,000 PSA 10 graded copies, the fund plans to secure exposure to about 25 percent of the available market supply.

Historically, institutional investors have stayed away from trading cards due to authentication risks, high custody costs, and fragmented secondary markets. MemeStrategy addresses these issues by providing museum-grade, climate-controlled storage through Grade10 Vault, expert PSA grading for authenticity, biannual independent audits by a Big Four firm, and blockchain-based tokenization on EVIDENT’s regulated platform.

This setup allows professional investors to gain exposure without the burdens of physical ownership, insurance, or direct sourcing.

The company will act as a general partner via its subsidiary RWA Labs Limited and commit capital as a limited partner, signaling strong confidence in the long-term value of cultural collectibles.

By merging Web3 transparency with institutional safeguards, the fund seeks to bridge pop culture and finance, helping shape a more structured market for tokenized alternative assets.