The latest episode of HOY TV’s enlightening program “AI for Humans,” airing every Saturday at 8:30pm on HOY TV Channel 78, explores the dynamic field of smart tourism and how artificial intelligence (AI) is revolutionizing Hong Kong’s tourism landscape. Episode 5 of the series delves into various topics, including how AI enhances personalized services, optimizes travel experiences, and attracts a diverse range of international visitors.

Hong Kong is a city that attracts millions of tourists each year, making tourism a vital driver of the local economy. With a vision of promoting “tourism everywhere,” Hong Kong is committed to optimizing travel experiences to draw even more international visitors to explore this gem of a city.

This fifth installment features an esteemed panel of experts, including Rosanna Law, Secretary for Culture, Sports and Tourism; Sam Kwong, Senior Director of Product Management at Klook; Aska Yeung, Creative Director at MateZ Lab; Rosalind Siu, Executive Director of Operations, Marketing and Entertainment at Ocean Park; Alan Chan, CEO of 5G nuMultiMedia; and Tiffany Wong, General Manager of OWOWWW Creative. Together, these industry leaders share their insights on the transformative power of AI in the tourism sector.

Enhancing travel experiences with AI

Rosanna Law opened the episode with a compelling discussion on how AI can significantly elevate the travel experience. She emphasized the potential of intelligent itinerary planning and personalized services, ensuring that every visitor’s journey is filled with delightful surprises. Law elaborated on the government’s initiatives to leverage AI for predicting visitor flows, managing transportation, and monitoring queue times at popular attractions.

The use of demographic data, including age, gender, and interests, allows for the creation of tailor-made itineraries in real-time, providing precise recommendations for both short getaways and extended stays. Furthermore, AI-driven immersive experiences are set to deepen visitors’ appreciation of Hong Kong, especially with the anticipated opening of the Kai Tak Sports Park and the hosting of numerous large-scale events. Law noted that AI will play a crucial role in optimizing event management, enhancing the overall visitor experience.

Merging smart tourism with conservation and education

Ocean Park stands as a cornerstone of Hong Kong’s tourism sector, leading the way in innovative smart tourism applications. Aska Yeung, Creative Director of MateZ Lab, introduced the park’s panda-themed interactive light and shadow exhibition, highlighting how AI and augmented reality (AR) technology can merge creativity with cutting-edge technology.

Rosalind Siu, Executive Director of Operations, Marketing and Entertainment at Ocean Park, underscored the dual benefits of AI in optimizing crowd management and monitoring animal health, thereby enhancing conservation efforts. This integration of tourism and education not only enriches visitor engagement but also elevates overall satisfaction.

Fusing technology with creativity for memorable experiences

The episode also featured expert insights on innovative AI applications in smart tourism. Sam Kwong from Klook explained how the platform employs AI and big data analytics to assess customer preferences and identify popular travel destinations. By integrating AI throughout the entire travel journey—from itinerary planning to customer service—he pointed out that Klook is able to offer highly personalized experiences, improving ticketing and support services.

Alan Chan, CEO of 5G nuMultiMedia, discussed the impact of 5G and AI technology in providing 360-degree live streaming for major events such as the Hong Kong Sevens Rugby. He explained how the utilisation of current technologies can enhance audience engagement and fosters interactive experiences, making events more accessible to a global audience.

Another guest on the episode, Tiffany Wong, General Manager of OWOWWW Creative, shared her vision for the potential of drone performances to stimulate the cultural tourism market and the low-altitude economy. She illustrated how Hong Kong students and artists are harnessing creativity and technology to further amplify the city’s tourism appeal.

Broadcast information

For those interested in exploring these insights further, “AI for Humans” airs its first run on Saturdays at 8:30pm on HOY TV Channel 78. Replays are available on Sundays at 6:30pm on Channel 77 and Tuesdays at 10pm on Channel 78. Additionally, episodes will be accessible online via HOY TV’s official platform. Stay tuned!

Online Viewing:

Episodes will be available on HOY TV’s official online platform

Hong Kong leverages AI to transform tourism: Episode 5 of “AI for Humans” on HOY TV highlights smart innovations