Alibaba (9988) will integrate its domestic and international e-commerce platforms into a single business unit run by one leader for the first time.
The Alibaba E-commerce Business Group, as the unit will be called, brings together the Taobao and Tmall Group and the Alibaba International Digital Commerce Group. AIDC groups cross-border player AliExpress, wholesale B2B site Alibaba.com, sourcing platform 1688 and secondhand goods platform Xianyu.
Alibaba split into six business units in 2023, in the biggest revamp of its 24-year history. Prior to this latest amalgamation of two of those groups, group chief xecutive Eddie Wu had also been chief executive of the Taobao and Tmall Group and Alibaba's cloud division.
Alibaba's e-commerce platforms have been under pressure at home and abroad as aggressive new players such as PDD's Chinese platform Pinduoduo and international site Temu, along with ByteDance's domestic Chinese Douyin and international TikTok, gain market share selling low-cost goods.Reuters