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BMW will adopt AI cockpit technology from Alibaba-backed Banma for its upcoming models tailored for the Chinese market, the companies said in a joint statement.
BMW, which relies on China as a major market, saw sales of its namesake brand and Mini fall 13.4 percent there last year and expects deliveries to remain muted this year.
The in-car AI agent can offer parking and nearby restaurant recommendations as well as real-time traffic light information.
Alibaba said its Qwen model has been used in cars produced by Chinese automakers XPeng (9868), Zeekr and Leapmotor (9863).Separately, Apple's chief executive Tim Cook visited China's artificial intelligence hub of Hangzhou, the home of AI sensation DeepSeek which shocked the world with its models built at a fraction of the cost of American rivals.
Apple also donated 30 million yuan (HK$32 million) to the city's elite Zhejiang University.Bloomberg