Flip into fashion

Technology | Ivy Ong-Wood 24 Feb 2020

Smartphones can start to feel all the same after a while. So , for those seeking a little extra, look no further than Samsung's collaboration with fashion designer Thom Browne.

The Galaxy Z Flip Thom Browne Edition (HK$20,998 with accessories) combines Samsung's new Galaxy Z Flip foldable phone with the American designer's timeless style.

"We designed the Galaxy Z Flip Thom Browne Edition just like I do my collections - with proportion, individuality and aesthetic in mind - to create the perfect blend of art and technology," Browne said.

The exterior brings to mind a classic gray suit while its gray pebble leather case is inspired by longwing brogues and features the distinctive Thom Browne stripes down its center.

When unfolded, the phone reveals even more design details. Blinds (a reference to the brand's mid-century office aesthetic) appear onscreen when the phone is turned on and off.

Sound cues - a typewriter for the keyboard, an analogue ringtone, a shoe tap on a marble floor - all create a unique soundtrack for the device. Plus a custom wallpaper to tie it all up.

To complete the look, the special edition also comes with custom designed Galaxy Buds+ and a Galaxy Watch Active2.

For sale at all Lane Crawford stores starting from March 6.


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