Light and airy

Travel | Elaine Chung and Cara Chen 9 Jul 2021

Covid-19 might have dealt a blow to luxury brands, but it has also created a market for comfortable and affordable clothes as people spend more time at home.

This is the perfect demographic for Aerie by American Eagle, enabling the brand to open a flagship store in Central. An offshoot of the American retailer, the new store targets a younger audience, offering intimates, casual wear, sports gear, swimwear, loungewear and accessories.

Its spring/summer 2021 collection is all about vintage elements and modern cuts, with fresh florals and animal prints bringing a burst of energy. The key look is a tiered ruffle mini skirt paired with a graphic tee, which make for the perfect summer outfit.

Gym bunnies will love the Offline active wear. Using five core fabrics designed with movement in mind and available in a myriad of colors, designs and prints, the collection offers both comfort and support.

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September 2021

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