Thursday, April 17, 2014   

Man City buy A-League team Melbourne Heart
(01-23 11:06)

Premier League giants Manchester City have acquired struggling Australian A-League side Melbourne Heart, Football Federation Australia (FFA) announced Thursday.
City, owned by Abu Dhabi billionaire Sheikh Mansour bin Zayed Al Nahyan, have big plans for the Melbourne outfit who are currently at the bottom of the A-League table, AFP reports.
The new owners include a consortium led by City that includes the ownership group of the Melbourne Storm rugby league team, the FFA said.
"We are excited about the opportunity to make Melbourne Heart one of the most successful football clubs in Australia and throughout the region,'' City CEO Ferran Soriano said in a statement.
"We believe the strong sports culture of Melbourne combined with the football and commercial expertise within our consortium will make for a powerful combination both on and off the pitch.
"The first thing we must do is take the time to listen and learn and then to develop our strategy for strengthening the club over time.''
Bart Campbell, chairman of the holding company Heart Consortium Group and also the Storm's chairman, added: "It is our shared ambition to replicate the model that City created with the New York Yankees around New York City FC, and for both organizations to benefit as a result.''
The Heart and Storm will remain separate entities.
FFA chief executive David Gallop said the buyout was a huge vote of confidence in the future of the A-League, but he did not reveal the price. Initial discussions over the deal began more than a year ago.
"The arrangements we have approved will see Manchester City have an 80 percent share,'' said Gallop.
"Football has moved into the mainstream of Australian sport and is ideally placed to benefit from the boom in football across Asia,'' he added.
"Manchester City and their Australian partners have made a strategic investment and I welcome them to our growing competition. It's another sign that the world is taking notice of Australian football.''
Gallop said the consortium would bring a "high level of expertise in football and sports business matters, and that can only strengthen the Melbourne Heart and the Hyundai A-League as a whole.''
"The new owners are taking a long-term view of this investment, which fits perfectly with our strategic plans for the A-League and the growth trajectory of Australian football,'' he said.
City's investment in the Heart follows its establishment of New York City Football Club in May 2013, which will enter Major League Soccer in the United States in the 2015 season.
   
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